AVAILABLE TO COLLABORATE
AVAILABLE TO COLLABORATE
JOSEPH
JOSEPH
LANGE
JOSEPH
JOSEPH
LANGE
LANGE
LANGE
LANGE
BASED IN HAMBURG, GER
FEATURED
FEATURED
Projects
Projects
PROJECTS
BASED IN HAMBURG, I BUILD BRANDS, STORIES, AND SYSTEMS THAT STICK. MY WORK CONNECTS STRATEGY, CREATIVITY, REAL-WORLD BUSINESS IMPACT, WITH CLARITY, HONESTY AND A BIT OF EDGE + A SMILE.
JXL.BRANDS
BRANDING
JXL.BRANDS
BRANDING
JXL.BRANDS
BRANDING
JXL.BRANDS
BRANDING
DRIVESTYLE
SPORT/LUXURY CARS
DRIVESTYLE
SPORT/LUXURY CARS
DRIVESTYLE
SPORT/LUXURY CARS
DRIVESTYLE
SPORT/LUXURY CARS
More About
More About
JOSEPH LANGE
JOSEPH LANGE
THE MAN YOU NEVER KNEW YOU NEEDED.
MY PASSION FOR THE CREATOR ECONMY STARTED IN 2013, AND SINCE THEN I ATE MARKETING EVERY DAY FOR BREAKFAST.
THE MAN YOU NEVER KNEW YOU NEEDED.
MY PASSION FOR THE CREATOR ECONMY STARTED IN 2013, AND SINCE THEN I ATE MARKETING EVERY DAY FOR BREAKFAST.
..not your typical strategist. more a creative guy with entrepeneur mindset.
Due too the love for branding, marketing, design and sales, i had a deep dive into all that the last decade and decided to turn personal brands into profitable ecosystems with JXL.BRANDS.
Branding, Content, Sales: one system. One Team.
DOWNLOAD PRESS-KIT
expertise
expertise
(1)
AI
Using AI to automate workflows, scale content creation, build virtual influencers or models and Ai Content.
Craft intuitive navigation that makes features accessible. Choose layouts and graphics that fit your personality.
(2)
BRANDING
Building authentic brand systems that align strategy, design and voice from positioning to brand identity.
(3)
CREATOR
storytelling that performs across platforms and builds lasting audience connection to teach Social Media.
The process involves building virtual 3D models and materials, setting lighting, and then rendering the images.
(1)
AI
Craft intuitive navigation that makes features accessible. Choose layouts and graphics that fit your personality.
(2)
BRANDING
Building authentic brand systems that align strategy, design and voice from positioning to brand identity.
(3)
CREATOR
The process involves building virtual 3D models and materials, setting lighting, and then the images.
(1)
AI
Using AI to automate workflows, scale content creation, build virtual influencers or models and Ai Content.
(2)
BRANDING
Building authentic brand systems that align strategy, design and voice from positioning to brand identity.
(3)
CREATOR
storytelling that performs across platforms and builds lasting audience connection to teach Social Media.
(4)
CONSULTANT
Supporting personal brands and businesses with tailored growth strategies, monetization frameworks, and hands-on implementation or starting the "ai game".
(5)
SPEAKER
Keynotes and workshops on brand building, content systems, and digital positioning with real-world strategies for creators, consultants, and entrepreneurs.
(4)
CONSULTANT
With the click of a shutter, an image is imprinted that tells a story or makes a wonderful statement.
(5)
SPEAKER
The interplay between graphic elements and movement opens up a world of creative possibilities.
(4)
CONSULTANT
With the click of a shutter, an image is imprinted that tells a story or makes a wonderful statement.
(5)
SPEAKER
The interplay between graphic elements, typography and movement opens up a world of creative possibilities.
Motivation
Motivation
Motivation
I build what doesn’t exist yet by connecting creativity, strategy, and technology. What drives me is the desire to create meaningful systems that empower people, brands, and businesses to grow with authenticity, creative inputs and a bit of an edgy smile. Whether through AI-powered ecosystems, UGC, emotional branding, or beeing active in the creator economy, my work bridges innovation and authenticity.
I believe the best results come from mixing logic with feeling, data with intuition and vision with action. From bootstrapping a movement like SHASMIMO, to building global content for brands, to co-creating high-trust business ecosystems like CEO Escape or TheDudes.ai my goal has always been the same: Create. Connect and be ambitious.
More than a job, web design is an outlet for your vision. You have the power to take an idea from concept to reality. Your sites can tell a story, "show off a brand", or change lives.
As the web expands, so do the possibilities. You also have the flexibility to work remotely or in a fun agency setting. And nothing beats the rush of seeing your live sites in action.
CORPORATE
EXPERIENCE
CORPORATE
EXPERIENCE
CORPORATE
EXPERIENCE
BRAND & GROWTH MANAGER
AMPATHY MEDIA, KEMAL ÜRES, GBS
2024 - 2025
Led the strategic brand development and international growth of the Kemal Üres Personal Brand across TikTok, Instagram, LinkedIn, Threads, and YouTube. Focused on authenticity-driven content, B2B positioning, and storytelling that converts attention into real business value. Initiated AI-powered formats, podcast development, multilingual scaling, and cross-channel content systems - building a multi-million reach while targeting decision-makers in hospitality, franchising, and entrepreneurship.
BRAND & GROWTH MANAGER
AMPATHY MEDIA, KEMAL ÜRES, GBS
2024 - 2025
Led the strategic brand development and international growth of the Kemal Üres Personal Brand across TikTok, Instagram, LinkedIn, Threads, and YouTube. Focused on authenticity-driven content, B2B positioning, and storytelling that converts attention into real business value. Initiated AI-powered formats, podcast development, multilingual scaling, and cross-channel content systems - building a multi-million reach while targeting decision-makers in hospitality, franchising, and entrepreneurship.
Senior Key Account Manager
Giffits GmbH
2014 – 2023
Led international client accounts and sales strategy for a portfolio of 800+ B2B clients with over €20M in annual revenue. Focused on customer relations, team leadership, CRM optimization, and procurement across the DACH region. Developed sales playbooks, trained staff, and built scalable marketing and service systems.
Senior Key Account Manager
Giffits GmbH
2014 – 2023
Led international client accounts and sales strategy for a portfolio of 800+ B2B clients with over €20M in annual revenue. Focused on customer relations, team leadership, CRM optimization, and procurement across the DACH region. Developed sales playbooks, trained staff, and built scalable marketing and service systems.
Marketing & Agency Assistant
MANE, Andronaco, B&B Events
2012 – 2014
Worked across product marketing, artist management, and brand communication, supporting international sales, creating customer presentations, managing social media, planning events and tours, coordinating print campaigns, and developing brand concepts for retail, fragrance, and entertainment industries.
Marketing & Agency Assistant
MANE, Andronaco, B&B Events
2012 – 2014
Worked across product marketing, artist management, and brand communication, supporting international sales, creating customer presentations, managing social media, planning events and tours, coordinating print campaigns, and developing brand concepts for retail, fragrance, and entertainment industries.
EVENTMANAGER
DÜHRKOPP PROMOTION
2008 – 2012
Coordinated premium vehicle logistics, fleet and shuttle management, and VIP support for automotive clients. Managed staff, scheduling, and brand activations across Germany — combining operational excellence with hands-on automotive event execution.
EVENTMANAGER
DÜHRKOPP PROMOTION
2008 – 2012
Coordinated premium vehicle logistics, fleet and shuttle management, and VIP support for automotive clients. Managed staff, scheduling, and brand activations across Germany — combining operational excellence with hands-on automotive event execution.
OWN WORK
& COMPANIES
OWN WORK
& COMPANIES
OWN WORK
& COMPANIES
JXL.BRANDS & THEDUDES.AI
RIGHT NOW
RIGHT NOW
Building brand systems and creator ecosystems that scale with clarity, edge and a bit of chaos. Based wherever Wi-Fi and ideas collide.
LUXURY VISUALZ
2019 - 2021
2019 - 2021
A boutique content agency turning high-end products into emotional stories. Less spec sheet, more soul. Sold emotions not things.
SHASMIMO
SINCE 2017
SINCE 2017
Share Smile Movement. A fashion brand and movement made to share smiles, donate and make the world better. Fairtrade, positive and fueled by real smiles humans.
BADABING.TV
2015 - 2018
2015 - 2018
Where storytelling met chaos on Youtube. A media playground for bold formats, wild ideas and unfiltered content experiments.
JRL.WORLD
SINCE 2013
SINCE 2013
My creative root system from filmmaking and photography to global brand campaigns. The sandbox where it all began.
AWARDS 🏆
AWARDS 🏆
AWARDS 🏆
Mentor of the year
Digital Nomad Camp (Monaco & Remote)
2021
Recognized as Mentor of the Year by DN Labs, "JRL.WORLD" was honored for his outstanding contribution to empowering aspiring digital nomads through hands-on coaching, real-world insights, and creative inspiration. Across DN Labs’ Digital Nomad Bootcamps, the honoured delivered high-impact sessions on remote work, income generation, mobile content creation, and social media strategy. This award celebrates not purely expertise, but the ability to connect, encourag and lead by example in the digital creator space with profen socials and marketing assets.
Mentor of the year
Digital Nomad Camp (Monaco & Remote)
2021
Recognized as Mentor of the Year by DN Labs, "JRL.WORLD" was honored for his outstanding contribution to empowering aspiring digital nomads through hands-on coaching, real-world insights, and creative inspiration. Across DN Labs’ Digital Nomad Bootcamps, the honoured delivered high-impact sessions on remote work, income generation, mobile content creation, and social media strategy. This award celebrates not purely expertise, but the ability to connect, encourag and lead by example in the digital creator space with profen socials and marketing assets.
BEST INFLUENCER MEDIA INHOUSE
Timberland Creator Honor
2021
Awarded for Outstanding Social Media Integration internally by Timberland, this honor recognizes exceptional creator collaborations and in-house media execution. Given for the work with influencer "Ashlee Janelle", where product placement was praised as “the new standard for natural, authentic content integration.” The content stood out for its seamless blend of storytelling, lifestyle aesthetics, and product visibility "demonstrating how brand and creator can align without feeling forced" and was showcased internally as "the go to".
BEST INFLUENCER MEDIA INHOUSE
ARNO Portfolio
2021
Awarded for Outstanding Social Media Integration internally by Timberland, this honor recognizes exceptional creator collaborations and in-house media execution. Given for the work with influencer "Ashlee Janelle", where product placement was praised as “the new standard for natural, authentic content integration.” The content stood out for its seamless blend of storytelling, lifestyle aesthetics, and product visibility "demonstrating how brand and creator can align without feeling forced" and was showcased internally as "the go to".
FILMMAKER CREATOR AWARD
THE EDITING FEST VIDEO CONTEST
2019
Submissions were evaluated based on emotional pacing, editing rhythm and the depth of knowledge in sound design and cinematic editing. Judges focused on the ability to create a cohesive narrative experience through visual timing, audio layering, and story-driven structure. Rated on their impact, originality, and the seamless integration of cinematic elements within given footage.
FILMMAKER CREATOR AWARD
THE EDITING FEST VIDEO CONTEST
2019
Submissions were evaluated based on emotional pacing, editing rhythm and the depth of knowledge in sound design and cinematic editing. Judges focused on the ability to create a cohesive narrative experience through visual timing, audio layering, and story-driven structure. Rated on their impact, originality, and the seamless integration of cinematic elements within given footage.
Trusted By
International Brands
RYAN SERHANT
CEO & Founder, Serhant
"If you’ve seen any of my content, you know how much I believe in the power of video for brand and property marketing. And if you’re serious about stepping up your social media game, go check out JRL World. You’re doing yourself a disservice if you don’t."
LINH NGUYEN
Worlds Best female Bartender
"YOU ARE AMAZING, JOSEPH. WOOOOW. JUST WOW! Without you my brand would not have existed, i am just so thankful i found you and we are working together on this. Such great feedback and account is growing like crazy, just thank you really"
Juliane Meyer
Programm Director, DNlabs
"His sessions did inspire and motivated. Practical, simple to understand and exactly what our community needed to take the first step into digital nomad life and start their online businesses."
Vincent Box
Artist, GarbageBeauty
"It was so cool to work with JRL, that guy is so creative, so professional, the last project we made together was like, so craaa-zy!"
KEMAL ÜRES
Founder, Ampathy Media/GBS
Working with Joseph daily, creating my content and building my brand was great. In just 30 days, we reached 9.1 mio views and 443k interactions on Instagram alone. But we also generated high-quality leads, partnerships & positioned exactly where it matters: in front of decision-makers. HIS strategic clarity & creative execution helped turn our 1M+ multi-platform following into real business impact.
Natalie Christahl
CEO & Founder, CEO ESCAPE
"(...) It’s funny to write a testimonial while we’re still actively working together, but that says a lot in itself. What I truly value is the trust, emotional intelligence and the creative inputs, and the strategic depth Joseph brings to every project, whether it’s my personal brand, CEO Escape, or other partnerships we’re building together."
Frequently
Frequently
Asked Questions
Asked Question
Can I collaborate or partner with Joseph?
What services do you offer?
When will your book Brandfxcked be released?
hat does Joseph Lange speak about in podcasts and events?
Wait… JXL Brands, TheDudes, books, personal branding.. how do you do all that?
Your prices seem pretty expensive - i’m not sure about booking you.
Can I collaborate or partner with Joseph?
What services do you offer?
When will your book Brandfxcked be released?
hat does Joseph Lange speak about in podcasts and events?
Wait… JXL Brands, TheDudes, books, personal branding.. how do you do all that?
Your prices seem pretty expensive - i’m not sure about booking you.
Can I collaborate or partner with Joseph?
What services do you offer?
When will your book Brandfxcked be released?
hat does Joseph Lange speak about in podcasts and events?
Wait… JXL Brands, TheDudes, books, personal branding.. how do you do all that?
Your prices seem pretty expensive - i’m not sure about booking you.
Let'S
Let'S
collab
collab
CONTACT NOW
BASED IN HAMBURG, I BUILD BRANDS, STORIES, AND SYSTEMS THAT STICK.
MY WORK CONNECTS STRATEGY, CREATIVITY, AND REAL-WORLD IMPACT, WITH CLARITY, HONESTY,
AND A BIT OF EDGE & a SMILE.
BASED IN TOKYO, I AM AN INNOVATIVE DESIGNER AND DIGITAL ARTIST. MY
PASSION FOR MINIMAL AESTHETICS,
INTUITIVE DESIGN IS EVIDENT IN MY WORK!
©2025 by THEDUDES.AI
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©2025 by THEDUDES.AI
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©2025 by THEDUDES.AI
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